Hire a Fractional CMO
Contact Us

Learn How To Design A Site That Sells with
The Website Essentials Workbook

If you could improve the effectiveness of your website, what would that mean for your business?

This workbook was created by our team after decades of helping businesses perfect their websites. It's all the tools we use with our clients, but in a simple, streamlined and affordable package.

Get Yours Now
The exact same worksheets we use!
Referral Generation Workbook

When you download the workbook today.....

you'll receive a complimentary workbook walk-through video from John Jantsch. He'll explain each page and show you how to use it for maximum impact.

What's Inside

This 10-step workbook is designed to be a practical guide that helps businesses identify their target audience, understand their unique value proposition, and develop a marketing plan that reaches and engages their ideal customers through competitive research. The workbook contains a series of exercises; starting with identifying the ideal customer and progressing to developing a complete customer journey map that is tailored to their needs.

By following the exercises in the workbook, businesses can develop a clear and effective marketing plan that helps them achieve their business objectives.

Get Yours Now

Why You’ll Want This Book

By optimizing your website using this workbook, you'll be able to outline a uniform view of your journey and better predict consumer behavior; ultimately leading to increased sales and customer loyalty.

  • Learn how to design a website that clearly represents your brand
  • Discover all the elements of a stellar website and how to organize them
  • Help you to build a excellent brand strategy by perfecting your Core Pages
Get Yours Now

The exact same worksheets we use with our clients!

But Don't Just Take Our Word For It

See What Our Customers Are Saying...

“I started my business with tools from Duct Tape Marketing, so almost all my growth can be directly or indirectly attributed to the network somehow."

Dean Heasley

Nashville Marketing

What’s Inside

The Website Essentials Workbook will teach you how to outline a website that clearly represents your brand. It will show you all the elements needed for your website and help you build an excellent online presence.

  • Website review checklist to get started on the most important elements
  • Checklists to make sure that every page on your site works for you
  • A simplified and clear process for planning out your content and core pages
  • And much more…
Get Yours Now

The exact same worksheets we use with our clients!

  Workbooks that Work for You  

Get the Entire Duct Tape Marketing Workbook Collection

Referral Generation Workbook

Essential tools for turning referral generation into an intentional tactic.

$17.00

Buy it Now!
Who is this workbook for? Looking to create a clear path for external, internal, and networking referrals. The cost per customer acquisition can be high so this referral workbook was designed to help you to keep your customers happy and increase ROI.
SEO Booster Workbook

Boost your online presence using these search engine marketing strategies and tactics!

$17.00

Buy it Now!
Who is this workbook for? Search Engine Optimization or SEO is the process of improving your site's organic traffic. Good SEO makes it easier for search engines to refer your site to potential customers and therefore is critical to overall site visibility online. It can be intimidating to someone not familiar with the field. But you can skip all of that with this workbook. Inside you will find clear and useful instructions, recommended services, and organization mapping.
Content Accelerator Workbook

Create quality content quicker and faster than ever using these content marketing planners and tips!

$17.00

Buy it Now!
Who is this workbook for? Creating content is a big part of what you do, but many other things need to get done. Focus on your content and business goals by following the steps in this workbook.
Rethinking The Customer Journey

Another workbook designed to help you stand out from the crowd and make your competition irrelevant.

$17.00

Buy it Now!
Who is this workbook for? Anyone who is having trouble understanding who their customers are, what they want, and how to keep them coming back. This tool will help you see the brand experience from your customers point of view so you can deliver on expectations.
The Ultimate Marketing Strategy

A workbook designed to help you stand out from the crowd and make your competition irrelevant.

$17.00

Buy it Now!
Who is this workbook for? Anyone struggling to figure out their brand identity and core message, what are the benchmarks for their industry, who they should be targeting, and where. A great product or service can only reach its potential with a great business plan.
Website Essentials Workbook

Essential planning and strategies for designing a successful website!

$17.00

Buy it Now!
Who is this workbook for? If you are looking to build or redesign a clear and easy-to-navigate website for your business then this workbook is for you.

Join  30,000+ Marketers &  Business Owners  Getting Actionable Marketing Advice Every Week.

Each Tuesday we share the best tips, interviews, articles, tools, and strategies aimed at arming you with actionable advice and new ideas.

Join the thousands of business owners, marketers, and consultants who have benefited from this weekly email for over 20 years!

Upgrade My Business